Where Australia is researching property, month by month.
HtAG Suburb Popularity Insights is HtAG Research’s monthly index of where Australia’s property investors and buyers’ agents are actually researching — measured by report-download activity across the national market. A permanent, free-to-cite demand signal, not a ranking of price performance.
Most-researched suburb: Emerald, QLD — tied with Mildura, VIC.
A demand signal, not a price ranking
Each month, HtAG aggregates report-download activity across thousands of Australian suburbs and expresses it two ways: each state’s share of national research, and the individual suburbs being researched most. It captures where the professional market is looking right now — a leading indicator of attention, and a lagging indicator of price.
What it measures
- Real research activity from 3,500+ investors and buyers’ agents
- Each state’s share of national report downloads, month by month
- The most-researched individual suburbs and how ranks shift
What it is not
- Not a ranking of price growth or a “best suburbs to buy” list
- Not a forecast — popularity is an attention signal, not a prediction
- Best used alongside HtAG’s price, yield and risk metrics, never alone
This month’s state shares — June 2026
| State | Share of national research | Change vs May |
|---|---|---|
| Victoria | 51.6% | +6.2pp |
| Queensland | 17.8% | −3.3pp |
| New South Wales | 12.6% | −4.0pp |
| Tasmania | 9.4% | +2.6pp |
| Rest of Australia (WA, SA, ACT, NT) | 8.6% | — |
Source: HtAG Research, HtAG Suburb Popularity Insights, June 2026. Shares are of national report-download activity across 667 tracked suburbs; point-in-time for the month stated.
June 2026 — Victoria breaks 50%
by research
Research concentrates in Victoria after the May Budget
June is the first full month after the 12 May Budget, and the data moved immediately. Across 667 tracked suburbs, Victoria surged to 51.6% — above 50% for the first time since December — while NSW fell to a tracking-period low of 12.6% and Tasmania hit a record 9.4%. For the first time a Central Queensland resources town, Emerald, tops the table, tied with Mildura.
All editions
A permanent, free-to-cite series. Each edition captures the state shares, the most-researched suburbs and what moved that month.
Victoria breaks 50%; Emerald & Mildura tie for #1; NSW at a tracking low
The first full month after the May Budget — research concentrates hard in Victoria.
View edition May 2026Victoria back in front; Queensland overtakes NSW; Craigieburn #1
The map snaps back to the south-east after April’s three-state spread.
View edition April 2026NSW joins the rotation (record 20.6%); Dubbo #1; Tasmania record 8.4%
A rare three-state spread as NSW research hits an all-time high.
View edition March 2026Record 830 suburbs; WA & SA break out (both record 6.3%); Alfredton #1
Research breadth peaks as the smaller states post record shares.
View edition February 2026Victoria reasserts (48%, 18 of Top 20); Tasmania record 6.6%; Alfredton #1
Victoria dominates the Top 20 as Tasmania quietly sets a record.
View edition January 2026The quiet month; Victoria eases to 41.2%; a four-way tie at #1; SA the biggest gainer
A flatter start to the year with the broadest #1 field on record.
View editionJuly 2026 edition
Published in the first week of each month. Join the Mastermind community to get it first.
Coming soonFrequently asked questions
What is the HtAG Suburb Popularity Index?
How is suburb popularity measured?
Does a popular suburb mean it’s a good investment?
How often is it updated, and are past editions kept?
Can I share or cite the data?
How do I get live data for my own shortlist?
Go beyond the monthly snapshot
Query live, monthly-refreshed suburb metrics on your own shortlist — through the HtAG Developer Portal (MCP) inside Claude, Perplexity and Manus, or with a full HtAG membership.
Open access & free to cite. HtAG Suburb Popularity Insights is part of HtAG Research. Editions are permanent and free to share and cite with attribution. Suggested citation: HtAG Research, HtAG Suburb Popularity Insights — [Month Year].
